Rick.Cook23@yahoo.com Posted June 17, 2019 Report Share Posted June 17, 2019 Back when I was young and foolish, I raced motorcycles. And sponsorship in motorcycle racing meant that the sponsor(s) paid the racers. Racers bought their products and raced with them, ran with sponsors decals, talked them up in post race interviews, thanked them online. Sponsors paid either cash, or parts, or credits toward parts, or product. As a racer, you had to win (or at least podium), have the correct sponsor decals, and then you got paid. TireRack is doing this somewhat this year - giving 10 sets of tires away at selected events. But could Champ work other contingency deals? Some examples: - the Rock Auto ChampCar B class: get a $100 gift certificate to the B class winner at every event (must have min of 5 cars in class) Could have different class sponsors for each class. - the Chase.com ChampCar Endurance Series: $500 for 1st overall, $250 for 2nd, $100 for 3rd (min of 30 cars entered) For the record, my team has never been even close to winning an overall - but you get the idea. - the Dunlop ChampCar C class sponsor: win C class on Dunlop tires while sporting Dunlop decals, and you win a set of Dunlop tires. Or credits toward buying Dunlop tires. (No, I don’t run Dunlop tires - but you get the idea.) Has ChampCar tried anything like this? Have the sponsors pay (cash, or parts, credits?) the racers. 1 Quote Link to comment Share on other sites More sharing options...
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